Behavioral Perspectives on Strategic Alliances

Edited by:
T. K. Das, City University of New York

A volume in the series: Research in Strategic Alliances. Editor(s): T. K. Das, City University of New York.

Published 2011

Behavioral Perspectives on Strategic Alliances is a volume in the book series Research in Strategic Alliances that will focus on providing a robust and comprehensive forum for new scholarship in the field of strategic alliances. In particular, the books in the series will cover new views of interdisciplinary theoretical frameworks and models, significant practical problems of alliance organization and management, and emerging areas of inquiry. The series will also include comprehensive empirical studies of selected segments of business, economic, industrial, government, and non-profit activities with wide prevalence of strategic alliances. Through the ongoing release of focused topical titles, this book series will seek to disseminate theoretical insights and practical management information that will enable interested professionals to gain a rigorous and comprehensive understanding of the field of strategic alliances.

Behavioral Perspectives on Strategic Alliances contains contributions by leading scholars in the field of strategic alliance research. The 14 chapters in this volume cover a number of significant topics that examine the increasingly prominent role of behavioral factors in alliance evolution and management. This behavioral perspective is only recently emerging in the literature but its roots lie in the impact of micro level variables on macro level outcomes. The chapters cover both the traditional behavioral issues, including the role of alliance managers and the dynamics of trust and cooperation, and the emerging research perspectives that deal with topics such as the enactment of alliances, sensemaking in interorganizational relationships, building an alliance culture, managing internal tensions, cognitive dissimilarities, behavioral responses to adverse situations, interpartner legitimacy, and interpretive schemes. The chapters include empirical as well as conceptual treatments of the selected topics, and collectively present a wide-ranging review of the noteworthy behavioral perspectives in the field of alliance research.

CONTENTS
Foreword to the Series, Michael A. Hitt. About the Series. Enacting the Alliance: Towards a Role-Based Theory of Alliance Implementation, Niels G. Noorderhaven, Thijs J. G. Peeters, and John van den Elst. Sensemaking in Interorganizational Relationships: A Multiple Paradigm Approach, Tsutomu Kobashi. Building an Alliance Culture: Lessons from Quintiles, Dave Luvison, Ard-Pieter De Man, and Jack Pearson. A Contingent View of Interfirm Cooperation: The Role of Firm Similarity in the Linkages Between Trust and Contract, Steven Lui, James Robins, and Hang-yue Ngo. Does it Matter Who Trusts? A Multilevel Approach to Trust in an Alliance, Anna R. S. Sward and Randi Lunnan. An Integrative Framework of Interpartner Trust in Alliances: The Micro-Macro Meta-Emergence, Peter Ping Li. An Empirical Test of the Internal Tensions Perspective of Strategic Alliances, Sveinn Vidar Gudmundsson. Parent Firms' Strategic Motivations and Management Control in International Joint Ventures: Evidence from China, Dong Chen and Seung Ho (Sam) Park. Cognitive Dissimilarity Among Rivals About the State of Competition and Technology Alliance Formation: A Contingency Perspective, Jie Wu and Nitin Pangarkar. Behavioral Responses to Adverse Situations in Strategic Alliances, Brian Tjemkes and Olivier Furrer. The Role of Strategic Orientation in Strategic Alliance Formation and Outcome, Niki Hynes. Behavioral Factors for Effective Partner Management in International Strategic Alliances, Saleema Kauser. Interpartner Legitimacy in Strategic Alliances, Rajesh Kumar and T. K. Das. Interpretive Schemes in Cross-National Alliances, T. K. Das and Rajesh Kumar. About the Contributors. Index.