The House of Quality in a Minute

A Guide to Quality Function Deployment (3rd Edition)

By:
Christian N. Madu, Pace University, USA; University of Nigeria, Nsukka

In Press 2020

Quality function deployment (QFD) is an effective tool to help organizations to become more competitive by designing their products and services to satisfy customers’ requirements. This book is precise and direct and focuses on the key issues in building the House of Quality otherwise known as Quality Function Deployment (QFD). By reading this book, the manager understands how to solicit customer requirement information, how design requirements are matched to customer requirements, how priorities of customer needs are established, and how activities are benchmarked. Furthermore, this new edition expands the topic to include process change initiatives on the premise that QFD cannot be achieved if the organization itself is not transformed to achieve customer satisfaction. The manager is guided on how to solve critical problems to achieve customer satisfaction. The book guides the reader to understand how companywide quality activities are related to QFD. This association is often lacking in other presentations that treat QFD as if it is independent of other quality efforts, such as process change initiative. The book will therefore include information on related quality initiatives such as:

• Identification of customer needs
• Benchmarking & re-engineering
• Strategic planning
• Quality assurance
• Stakeholder teams
• Cost control & productivity improvement
• Six sigma
• Process change initiative

CONTENTS
CHAPTER 1: History and Definition of Quality Function Deployment (QFD) CHAPTER 2: Voice of the Customer. CHAPTER 3: Identifying Customer Needs. CHAPTER 4: House of Quality. CHAPTER 5: QFD and the Analytic Hierarchy Process (AHP) CHAPTER 6: QFD and Benchmarking. CHAPTER 7: QFD and Strategic Planning. CHAPTER 8: QFD and Statistical Quality Control. CHAPTER 9: Six Sigma and QFD. CHAPTER 10: Stakeholder Versus Customer in Product Design. CHAPTER 11: QFD and Concurrent Engineering. CHAPTER 12: QFD, Cost Control, and Productivity Improvement. CHAPTER 13: QFD and Process Change Management. About the Author.

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